Creating a digital frontrunner in technical wholesale.

Since its foundation in 1947, Lasaulec has been a successful technical wholesaler in industrial consumables, tools (mro articles), and personal protective equipment. Lasaulec provides companies throughout the Netherlands and Belgium with the best materials and biggest brands.

Lasaulec is the frontrunner in smart digital transformation. It is one of the first technical wholesalers to embrace the possibilities of online marketing.

CHALLENGE

Digitization is lagging in the industrial sector.

Many years ago, Lasaulec foresaw the importance of investing in the future. It started a webshop ahead of the competition and pioneered with social media and email marketing. Together with Dogfight Digital, it is still accelerating its digital transformation, from strategy to execution.
Lasaulec

200

Employees

12

Products

10

Outlets

SOLUTION

As a result of a smart campaign strategy, and relevant content, the online reach of this innovative wholesaler has grown substantially.

But that is just the beginning. Together, we develop an ongoing online marketing strategy. No one-off actions, but testing, measuring, and adjusting where necessary. We manage the online marketing execution ensuring more involvement, leads, and sales.

Smart multi-channel campaigns in collaboration with suppliers

Ongoing content creation for social media, websites, and more

Account-based marketing

Email Marketing

Want to grow your online brand awareness?

Let’s get the best out of each other. It starts with asking the right questions.